Detalls del llibre

"Is Helvetica anonymous and neutral, does it lack character? This book proves the opposite. As shown in documents published here for the first time, Max Miedinger and Eduard Hoffmann had the vision and determination to create a typeface whose composure and normality are more refreshing now than ever before and whose letterforms are of a pleasingly willful beauty.
Helvetica, as an aesthetic constant, mastered the quantum leap in 1957 from metal type to the digital age of word processing. A fact that speaks for itself."