Detalls del llibre
The tourism industry has experienced a boom over the years, and being able to predict future trends is vital in the struggle to stay a step ahead of the competition. Looking at the 13 methods of forecasting, this book guides the reader through each method, highlights its strengths and weaknesses and explains how it can be applied to the industry.
Llegir més - Autor/a Douglas Frechtling
- ISBN13 9780750651707
- ISBN10 0750651709
- Pàgines 304
- Any Edició 2001
- Fecha de publicación 25/05/2001
- Idioma Alemany, Francès
Ressenyes i valoracions
Forecasting Tourism Demand (Alemany, Francès)
- De
- Douglas Frechtling
- 9780750651707



