Detalls del llibre
This sourcebook brings together a variety of scales that measure a number of important communication constructs. The scales presented are drawn from areas of interpersonal, mass, organizational, and instructional communication--areas in which the use of formal, quantitative scales is particularly well developed. Originally publi
Llegir més - Autors Rebecca B. Rubin, Philip Palmgreen, Howard E. Sypher
- ISBN13 9780415871464
- ISBN10 0415871468
- Pàgines 400
- Any Edició 2009
- Fecha de publicación 09/06/2009
- Idioma Alemany, Francès
Ressenyes i valoracions
Communication Research Measures: A Sourcebook (Alemany, Francès)
- De
- Rebecca B. Rubin, Philip Palmgreen, Howard E. Sypher
- 9780415871464



