Social media and crowdsourcing are important tools for solving complex problems. The benefit of crowdsourcing is that it leverages the power of human intelligence cost effectively and with less time. Social Media and Crowdsourcing: Application and Analytics examines the concepts of social media and crowdsourcing as well as their analytical aspects. It explores how these technologies contribute to the real world and examines such applications as promoting social good, agriculture, healthcare, tourism, disaster management, education, crime control, and cultural heritage. The book also looks at ethical issues in crowdsourcing and future scenarios and challenges for policy. Highlights of the book include:

• A crowdsourcing application in agriculture
• Crowdsourcing outline for a contemporary aided medicinal backup system
• Crowdsourcing-based recommendation in the tourism industry
• Crowdsourcing mechanisms for reviving cultural heritage

Expanding the overarching concept of utilizing social media and crowdsourcing to solve various real-life problems, the book discusses how to bring together the wisdom of crowd for various decision-making problems in agricultural, disaster management, and healthcare. It addresses the various ethical issues arising out of various crowdsourcing-based applications. It puts forward diverse methodologies to involve crowdsourcing in education to implement new strategies to enhance learning outcomes. The book also addresses various problem-solving techniques for recommender applications in the travel and tourism industry.

Providing a systematic discussion of the many sectors using crowdsourcing as an essential part of social innovation, the book is a theoretical and methodological look at the application of social media.