Buch Details

Few years ago small and medium enterprises would have needed to invest significantly to contemplate moving out of their domestic environment into the global arena. The advent of the Internet has changed all that. This book focuses on Global Marketing in the Internet age.

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Schriftsteller Richard (University Of Western Sydney) Fletcher, Rob (University Of Waterloo) McNaughton
ISBN13 9781861529459
ISBN10 1861529457
Buchseiten 352
Jahr der Ausgabe 2004
Fecha de publicación 27/04/2004
Sprache Deutsch, Französisch

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